Amy Marks-McGee is an award-winning creative marketing professional with over twenty years of success within the fragrance and flavor industry. She received a Bachelor of Fine Arts from Washington University in St. Louis, Missouri and a Master of Business Administration in Marketing Management from Baruch College in New York City.
Her work experience includes fine fragrance, air care, and personal care marketing for three leading fragrance houses. She has been recognized by Women in Flavor & Fragrance Commerce, Inc. for the 2011 Woman of the Year Award for her excellence in marketing and leadership.
Founded in 2006, Trendincite LLC is a creative service consultancy designed to help fragrance & flavor clients cull through, distill and translate pertinent trend information into tangible product directions. Trendincite LLC specializes in fragrance marketing and flavor marketing.
To stay on the cutting edge of flavor and fragrance marketing trends, Trendincite LLC consults with fragrance & flavor suppliers, consumer packaged goods manufacturers, and market research firms by providing the following custom services:
• Marketing Presentations & Trend Reports
Custom food, beverage and fragrance marketing, trend presentations and reports based on client specific needs
• Food, Beverage & Fragrance Market Research & Reports
Custom primary and secondary fragrance, food, and beverage market research and analysis
• Fragrance & Flavor Writer
Professional business writing services such as ghost writing, branded content, newsletters, ezines and press releases, specifically designed for clients who work within or service the fragrance & flavor industry
• Trend Excursions
Guided, custom sensory trend excursions designed to engage all five senses, stimulate creativity, and inspire new product ideas
Visit https://trendincite.com/ for more information about the company and the services they offer!
Take a look at the agenda for our upcoming annual Education Seminar. We have a great list of speakers from various areas of the personal care industry and a really fun day planned. There will also be tabletop exhibits (interested in reserving one for you or your company? Reserve a tabletop HERE) as well as lunch buffet and lots of networking opportunities! You can see the list of speakers and their topics below.
If you are interested in getting regular NE SCC chapter updates, please register to receive our email newsletter by visiting our homepage and scrolling to the very bottom, then enter your info. This will help ensure you stay informed about what is happening with our chapter and at the national level.
Speaker: Kerry Preston
Date: October 17, 2017
Location: Unilever | Town Hall Room | 45 Commerce Drive | Trumbull, CT
Gallup research proves that people succeed when they focus on what they do best.
By identifying what your talents are, you can find the best way to go about accomplishing your work. Basically, you
get to stop trying to be what you are not, and start being what you are. Play to your strengths, mitigate your
When you are engaged in your strengths, you will naturally perform better, and you will feel more energized and
fulfilled while doing it. That will improve your level of engagement at work, leading to higher employee
engagement for the organization. StrengthsFinder done in a group setting is a fantastic way to find this information
What you will gain
Gain self-awareness * Develop personal leadership skills and capabilities * Practice advice on communication
challenges and ways to successful work with others * How to capitalize and build upon their greatest talents to
create strengths that will enhance all aspects of their lives * Learn the language of strengths as well as your top
themes and the themes of others * Maximizing strengths everyday with yourself and others * Strengths Finder
Assessment * A comprehensive Strengths Discovery and Action-Planning Guide
Biography ~ Kerry Preston
A high sought-after business expert and the co-author of You Did What? The Biggest Mistakes Professionals Make,
currently in its fifth edition. The second book in the series, You Said What?, was released in 2012, with follow-up
Enhancing Your Executive Edge: How to Develop the Skills to Lead and Succeed published in 2014. A natural-born
problem solver, Preston uses her own positive attitude and perception to foster relationships and help others do
the same. Her ultimate goal is helping others become their best selves, whether it’s at work or in their personal
lives. She hopes to convey the idea that presence is the ultimate precursor to promotion.
Preston spent over 10 years with Calvin Klein Cosmetics, eventually taking her expertise to run workshops for
Shiseido, NARS, La Prairie, Moet Hennessy USA, Johnson & Johnson, Sanofi, and Credit Suisse.
Dear members and friends,
Hope you enjoyed the summer!
It is now time to go back to school and to attend the next CT-SCC meeting!
WHEN: Tuesday, September 19th
WHERE: The Waters Edge at Giovanni’s – 2748 Boston Post Road, Darien, CT 06820 (203-325-9979)
SPEAKER: Steve O’Connor, Director of Technology, Americas for the Personal Care business of Innospec Performance Chemicals
TOPIC: “Sulfate Free Chemistries and Formulation Science”
Please don’t forget to pre-register for this meeting by Friday September 15th!
In the following weeks, we will also give you more information about our Annual Seminar that will take place on Tuesday, October 17th!
Stay tuned and don’t forget to save the date!
Lastly, do not forget to renew your membership (if not already done!) at www.scconline.org
SCC California Chapter 2017 Suppliers’ Day Exhibition
Pre Register Today for FREE Attendance
Wednesday, October 25th, 2017
Exhibit Hall opens at 10:00 AM each day. See Exhibitor List
This highly anticipated biennial West Coast Personal Care Exhibition is a must attend event to add to your calendar.
Two days of networking.
Pre Register early to be eligible for Door Prizes
Don’t Miss These Events!
Tuesday October 24th, 2017
Register early and take advantage of early bird pricing
Wednesday October 25th, 2017
Are you an Exhibitor? See FAQ’s on Home Page
Having trouble with the link? Simply copy and paste the entire address listed below into your web browser:
Active Concepts is looking to add a sales representative to their northeast, southeast and midwest regions. See the attached job description for details!
Please visit the Florida SCC’s website for more information about this fun and informative event. Hurry to register before the available rooms are all gone!
- On Aug 1st, Registrations rates will increase by $ 100. www.flscc.org
- By Aug 4th, the # of hotel rooms reserved may decrease. It is important to book NOW, while space is still available !
SMA Collaboratives (Cincinnati, Ohio) is looking for a sales representative to manage the Northeast Region. Check out the job details HERE!